[VIDEO] GoPro Announces Overall “Line of the Winter” Winners for 2024-25 GoPro has announced the Overall “Line of the Winter” winners for the 2024–25 season, awarding $10,000 each to four standout athletes in skiing and snowboarding. These season-long awards follow monthly contests, with the winners of April’s contest announced just a few days ago. Related: GoPro Files Complaint Against Insta360 Alleging Several Patent Violations Men’s Ski: Craig Murray The 27‑year‑old New Zealander, […] Industry News SnowBrains | May 19, 2025 0 Comments
NSAA Honors Best in Ski Industry 2025 at Annual Awards Ceremony Association recognizes innovative strategies in sustainability, safety, marketing and growth. The National Ski Areas Association (NSAA) named the winners of its annual awards in sustainability, safety, marketing, and beginner conversion (growth). The awards were presented to ski area members with the most innovative and successful programs in each category at the association’s National Convention and Tradeshow in Marco Island, Florida, […] Industry News Press Release | May 19, 2025 0 Comments
Fresh Snow Dusts Australian Alps As Resorts Kick-Start Snowmaking for the 2025 Season A modest early-season snowfall blanketed Australia’s alpine ski resorts over the past 24 hours, offering a brief taste of winter just weeks before the official start of the season. Perisher, Hotham, and Thredbo all reported a light coating of fresh snow at their upper elevations, though totals remained just under 5 centimeters (2 inches). With snowmaking operations underway and temperatures […] Industry News Julia Schneemann | May 18, 2025 0 Comments
After 47 Years and Multiple Breakdowns, Iconic Swiss Gondola Is Getting a $29 Million Replacement After a string of mechanical failures last winter, one of Switzerland’s most distinctive gondolas at Flims-Laax-Falera—linking the alpine peaks of Crap Masegn and the Vorab Glacier—has taken its final run. The aging six-person gondola, built in 1978 by Swiss ropeway manufacturer Habegger, broke down three times in less than 10 days last January, prompting frustration among skiers and renewed scrutiny of […] Industry News Julia Schneemann | May 18, 2025 0 Comments
Local Billionaire Wants to Buy Park City Mountain Resort, UT, From Vail Resorts and Build Gondola to Alta Matthew Prince, a billionaire tech entrepreneur and CEO of Cloudflare, has purchased the Town Lift Plaza at the base of Park City Mountain in Utah and claims he has even discussed purchasing Park City Mountain Resort (PCMR) from Vail Resorts, according to KPCW. The deal, finalized May 16, transfers ownership of the prominent Main Street property from the Sweeney family, […] Industry News SnowBrains | May 18, 2025 0 Comments
Winter Park, CO, Ski Train Sees 153% Ridership Boom in 2025 The data doesn’t lie: it’s fun to ride the train. The final numbers are in, and the data shows that the first season of expanded Winter Park Express service has been a roaring success. Related: Skip the Ski Traffic and Take Colorado’s Winter Park Express Train The train, operated through a partnership between Winter Park Resort in Colorado and Amtrak, runs […] Industry News SnowBrains | May 17, 2025 0 Comments
U.S. Ski & Snowboard Nominates 2025-26 Alpine Ski Team Members U.S. Ski & Snowboard has announced the 49 athletes nominated to the Stifel U.S. Alpine Ski Team for the 2025-26 season. Nominations include athletes who qualified based on the published selection criteria. The U.S. Ski & Snowboard Team announces its teams in two phases: nomination and acceptance. The athletes are formally nominated to the Stifel U.S. Alpine Ski Team in May. […] Industry News Press Release | May 15, 2025 0 Comments
Norwegian Summer-Only Ski Resort Folgefonna Delays Opening to June The iconic Folgefonna Glacier Ski Resort in Norway will not reopen before June 10, the resort’s new operators announced Thursday, citing delays in the permitting process required to restart lift operations. The update, shared via social media on May 15, comes as the resort works to relaunch under new ownership after declaring bankruptcy in fall 2024. “We are doing everything […] Industry News SnowBrains | May 15, 2025 0 Comments