Protect Our Winters Announces First Female CEO Protect Our Winters (POW) is a climate advocacy organization that was created in 2007 by professional snowboarder Jeremy Jones. Since POW was founded, the organization has blossomed into a worldwide network of more than 130,000 supporters. On January 16, POW announced that Erin Sprague, currently serving as POW’s Board Chair, will now succeed Torrey Udall and take over as Chief […] Industry News Luke Guilford | January 22, 2024 0 Comments
[VIDEO] “Apollo” – An Homage to an Aging Fixed Grip Chairlift at Nordic Valley, UT Apollo from Cam McLeod on Vimeo. “Apollo” is an homage to an aging fixed-grip chairlift in Utah, that since 1970, has carried skiers up the sleepy hometown hill of Nordic Valley. For the lucky, Apollo has been the conduit for powder runs under a patchwork of dreamlike lighting and a transportation to an ethereal state of weightless turns. An experience […] SnowBrains | January 22, 2024 0 Comments
Top 9 Biggest Snowfalls in North America This Season 2024 is here. After a slow start to the season, snow is starting to fall across North America, boosting many of these numbers. And with more snow in the forecast, 2024 is delivering. Get in the Snow – SnowBrains Weekly Email Delivers Our Most Popular Articles, Social Posts, and Exclusive Deals to Your Inbox These are the resorts reporting the […] Industry News SnowBrains | January 22, 2024 0 Comments
Intuition Liners: Elevate Your Skiing Experience Skiing equipment can be daunting to replace. Once one finds their gear, it can be convenient to keep the equipment for as long as possible. For me, I have had the same pair of Nordica boots for the last six years. I have had some problems with them, but after replacing my old liners with Intuition Liners, I have a […] Gear Review Breya Bergom | January 22, 2024 0 Comments
[GEAR REVIEW] The 4FRNT Devastator: No Limits, No Compromises The Devastator lives up to its name. It juts out as a standout in the 4FRNT family. Its award-winning multi-radius rocker profile isn’t just a gimmick—it’s a game-changer. This ski has an uncanny ability to destroy any terrain you put it in, making it a freeride weapon that never compromises on performance. It’s versatile, hard-charging, and insanely playful. It’s got a […] Gear Review Martin Kuprianowicz | January 22, 2024 0 Comments
Skiing Through Fresh Snow at a Bike Park in Tennessee This past week, winter storms delivered snow all across the United States, from coast to coast, and eastern Tennessee even got in on the goods. Related: Where Will it Be Deep This Week? These are North America’s Top 5 Forecasted Resorts for the 10 Days of January 14-23, 2023 Sean Leader, the founder of Windrock Bike Park just west of […] Industry News John Cunningham | January 22, 2024 0 Comments
Recent Colorado Snowstorm Was One of the Worst in Last 100 Years The Martin Luther King Jr. holiday weekend was one for the record books in Colorado. Up to five feet of snow fell in some areas and the Colorado Department of Transportation (CDOT) said it was one of the worst storms the state had seen in the last century. The only other storm that compared to it was the “bomb cyclone” […] Industry News Brent Thomas | January 22, 2024 0 Comments
Today’s Deepest Resorts – North America’s Top 5 Snowfall Totals for January 22, 2024 California is today’s winner, taking four of the top five spots. Today’s snowiest resort has more than double the next one–wow! The forecast remains good for the next few days after a slow start to the season. Thank Ullr! Get in the Snow – SnowBrains Weekly Email Delivers Our Most Popular Articles, Social Posts, and Exclusive Deals to Your Inbox These […] SnowBrains | January 22, 2024 0 Comments
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