Mt Hood Meadows, OR, is the Latest Ski Area Going Cashless The trend of businesses going cashless has increased steadily over the years. Just looking at the ski industry, names like Vail Resorts, Snowbird, Killington, Big Sky, and many more have all gone cashless. Vail Resorts, one of the biggest conglomerates in the industry, was an early adopter of this policy when it arose as part of their safety precautions for […] Industry News Brent Thomas | August 28, 2023 0 Comments
The 11 Most Anticipated Upgrades and Expansions Coming to North American Ski Resorts This Season and Beyond Two consecutive seasons of record skier visits signal that the U.S. ski industry is healthy and that the demand for outdoor recreation is strong. To keep up with the demand, many ski areas are improving, upgrading, and expanding their operations. The thought of faster and bigger lifts, new terrain to explore, and an overall enhanced experience only makes snow enthusiasts […] Industry News Brent Thomas | August 28, 2023 0 Comments
Score Great Deals on Ski Gear and So Much More at ‘Powder Daze’ This Labor Day Weekend Labor Day sales across all industries are to be expected. Just like any other long weekend holiday, retailers rely on consumers who just want to shop and spend money. Christy Sports is no exception as they are back for the 13th year of their premier early-season ski clearance sale branded as Powder Daze. Only this year it is much more an […] Industry News Brent Thomas | August 24, 2023 0 Comments
Las Leñas Resort, Argentina, Reports Storm Snowfall Total of Over 11 Feet in 4 Days In the latest SnowBrains Forecast, we knew it was going to be a busy week for South America. A powerful storm was coming in with the possibility of many resorts seeing 3-6 feet of snow with some seeing as much as 9-12 feet or more. The forecast may have materialized the most at Las Leñas Resort in Argentina when it […] Industry News Brent Thomas | August 24, 2023 2 Comments
[PHOTOS] Dodge Ridge Mountain Resort, CA, Shares Staggering Last Winter vs. This Summer Snowpack Comparisons The best thing on the internet these days may just be the trend of side-by-side pictures of last winter vs. the current summer at ski resorts. Thanks to a record snowfall year in many areas, especially California, these have been pretty dramatic. Related: [PHOTO TOUR] Before and After Pictures From Palisades Tahoe, CA, Show How Deep Last Season Really Was […] Industry News Brent Thomas | August 23, 2023 0 Comments
Raging Wildfires are Affecting Numerous Ski Areas Across British Columbia There are currently around 400 wildfires burning in British Columbia in an area where many ski areas are located. Additionally, there are over 1,000 active fires countrywide in Canada and around 650 of those are considered out of control. Fires are not uncommon in Canada, but according to the Canadian Interagency Forest Fire Centre (CIFFC), this is one of the […] Fire Brent Thomas | August 22, 2023 0 Comments
Massive $2 Billion Utah Mega-Resort Set to Open Next Year Vacationers to Southwest Utah will soon have another lodging option to choose from. Black Desert Resort, located just eight miles from St. George, is slated to open in the fall of 2024. The new resort will be colossal and will cover an impressive 630 acres. This will easily make it the largest resort in the state. For reference, Disneyland is […] Industry News Brent Thomas | August 21, 2023 2 Comments
Jackson Hole Mountain Resort, WY, Announces Opening Day for 2023/24 Season The ski season in the Northern Hemisphere is still well over three months away, but that hasn’t stopped many resorts from announcing their anticipated opening days. Now Jackson Hole Mountain Resort (JHMR) has joined the party by announcing it will start the 2023/24 season on November 24, 2023. View this post on Instagram A post shared by Jackson Hole Mountain […] Industry News Brent Thomas | August 17, 2023 0 Comments
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