[PHOTOS] Costumes and Chaos Mark the 33rd Annual Cushing Crossing at Palisades Tahoe, CA The 33rd annual Cushing Crossing returned to Palisades Tahoe, California, on Saturday, May 10, bringing a riot of color, creativity, and springtime energy to Cushing Pond. Under bluebird skies, competitors-decked out in everything from inflatable unicorns to superhero capes-attempted the legendary pond skim, cheered on by hundreds of spectators and a panel of celebrity judges. Related: Almost A Century of […] Industry News SnowBrains | May 15, 2025 0 Comments
Arizona Snowbowl Will be Open in June for Longest Season Ever Snowbowl celebrates longest ski season in 87 years, totaling 185 operating days. Arizona Snowbowl, the state’s premier ski and snowboard destination, is celebrating a historic milestone: the longest ski season in the resort’s 87-year history. With a closing date of Sunday, June 1, the 2024–25 season will span 185 days, offering more than six months of skiing and snowboarding. The […] Industry News SnowBrains | May 15, 2025 0 Comments
Missing Camper Found Alive After Almost a Month in Snowy Sierra Nevada Wilderness Tiffany Slaton, a 27-year-old from Jeffersonville, Georgia, was found alive Wednesday afternoon after surviving nearly a month alone in the snowy Sierra Nevada wilderness. Her discovery near Lake Edison brought relief to her family and the Fresno County community, concluding an intensive search that spanned nearly 600 square miles, according to the Fresno County Sheriff’s Office. Related: Could You Survive […] SnowBrains | May 15, 2025 0 Comments
[VIDEO] GoPro Announces April’s “Line of the Winter” Winners GoPro announced the winners of the “Line of the Winter” for April, and will be announcing the “Overall Line of the Winter” winners in a few days. April’s Line of the Winter winners were Craig Murray in men’s ski and Manon Loschi in women’s ski, while the snowboard winners were Lucas Merli for the men and Tiphanie Perrotin for the […] Industry News SnowBrains | May 14, 2025 2 Comments
Arapahoe Basin, CO, Adjusts Parking Reservations for 2025-26 Amid Ikon Pass Changes Arapahoe Basin Ski Area, Colorado, will adjust its parking reservation program for the 2025-26 season, coinciding with its first full winter of unlimited access for full Ikon Pass holders, reports The Summit Daily. The resort introduced its current parking system during the 2024–25 season to address mounting traffic issues along U.S. Highway 6 near Loveland Pass. That system required reservations […] Industry News SnowBrains | May 14, 2025 0 Comments
U.S. Ski & Snowboard, Stifel Extend Groundbreaking Title Partnership Through 2034 The Landmark Renewal with Financial Services Partner is the Largest Partnership in U.S. Ski & Snowboard History U.S. Ski & Snowboard and Stifel Financial Corp. are proud to announce a landmark renewal of their partnership from May 2026 through April 2034. This unprecedented 8-year agreement marks the most expansive partnership in U.S. Ski & Snowboard’s history, reflecting a bold, shared […] Industry News SnowBrains | May 13, 2025 0 Comments
Sierra-at-Tahoe, CA, Agrees to Compensate Guests for Missed Ski Days During COVID Pandemic Sierra-at-Tahoe, California, has agreed to settle a class action lawsuit stemming from its handling of single-day lift ticket sales during the 2020-21 ski season. The settlement follows claims that the resort sold tickets for specific dates without disclosing parking restrictions that ultimately prevented some guests from accessing the mountain, according to Top Class Actions. Related: Reflecting on 5 Years Since […] Industry News SnowBrains | May 13, 2025 0 Comments
U.S. Ski Areas Saw 61.5 Million Skier Visits in 2024-25 Season, 2nd Highest Ever Preliminary data from the National Ski Areas Association (NSAA) indicates that the 2024-25 season marked the second-highest visitation on record at U.S. ski areas, with a total of 61.5 million skier visits, a 1.7% increase over the previous season. This number trails the record-setting 2022-23 season by 3.9 million visits, or just under 6%. However, that post-COVID surge was widely […] Industry News SnowBrains | May 12, 2025 0 Comments
SnowBrains 
Industry News
